ArtificiaI Intelligence for transformation leaders
From hype to value: how to make the right AI decisions that deliver lasting impact
AI is speeding everything up. The question is simple: will you direct the change, or let it overrun you?
What once seemed experimental is now a daily reality. Leaders face the same challenge everywhere: moving beyond scattered pilots and building real value.
What is this masterclass about?
This two-day masterclass gives you a proven framework to guide AI adoption in line with your strategy. It combines academic insight with lessons from leading organisations.
You will learn how to:
- Identify the AI opportunities that truly create impact
- Organise your teams and structures to scale AI effectively
- Build the right competences to sustain growth
The focus is not on coding or tools, but on leadership choices that anchor AI into transformation.
Why is this relevant for you?
As a leader, you are expected to make decisions that go far beyond technology. You need to assess which projects deserve investment, how to avoid dependency on vendors, and how to balance short-term wins with long-term capabilities.
This masterclass equips you with:
- A decision framework that reduces risk and increases clarity
- Practical methods to align innovation with business goals
- Insights to avoid common pitfalls and wasted investments
Program
The program is built around three focus areas:
- Impact – How to select the most valuable initiatives and balance incremental (+AI) with disruptive (AI+).
- Acceleration – How to manage the AI lifecycle and design a structure that scales.
- Competences – How to ask the right strategic questions on data, architecture, and licensing to ensure sustainable value.
Outcome: You leave with a hands-on framework that you can apply to your next AI initiative immediately.
Practical Info
Who is it for?
For leaders who connect business potential with technological reality, including:
- Digital transformation managers
- Innovation managers
- Programme managers
- IT and business architects
- Policymakers
No technical background required. Strategic vision and readiness to act are enough.
Practical information
- Dates: 2 and 3 December 2025
- Format: Two-day in-person masterclass, combining lectures, case discussions and interactive exercises
- Location: Innocom HQ, Beerzel (Belgium)
- Language: English
- Tuition fee: €2,300 (early bird €2,000 if registered before 15 November)
- KMO-portefeuille eligble
- Group size: Limited to 12 participants to ensure interaction and personal feedback
Schrijf je in
Als je ambitieus bent en meer wilt weten over kunstmatige intelligentie, dan biedt onze masterclass de perfecte balans tussen theorie en praktijk.
